The Nyhus team is excited to share the first installment The Nyhus Lede, a curated collection of timely tips, stories and other tidbits relating to the communications industry. Here’s some of what you can expect from the Lede: industry best practices, ideas to boost your client engagement goals and behind-the-scenes glimpses into the Nyhus company culture.
We’re so excited to share the Lede with you.
Can One Tablet Do It All? Microsoft’s New Surface ‘Studio’ Says Yes
Meet the newest tablet. It can be transformed into a desktop within seconds, and can also be turned into a tabletop model for artistic purposes—it’s the Microsoft Surface Studio, and it’s the first desktop PC in the company’s history. The Studio, which was unveiled on October 26, is the true definition of an all-in-one machine. It may very well revolutionize the way we think about and use computers, and has the potential to streamline the way we work in a significant way.
By now, we have all received notifications from Facebook about our friends “going live”. The social media site’s new function isn’t just for sharing personal moments, but has the potential to help businesses and organizations reach their audiences in real-time. Steve Goldstein from PR News offers three hot tips for how B2B brands can better utilize Facebook Live.
Election 2016: The Facebook Influence
According to Pew Research Center, 44% of U.S. adults get news on Facebook. Your interactions online, what you like, share and follow, shape your feed and the content Facebook sends your way. What impact has that had on this unprecedented election? The Wall Street Journal compares blue feeds to red feeds so you can decide for yourself.
So You Want To Double The Success of Your Video Marketing Campaign?
Even though video marketing seems to be all the rage these days, the simple act alone of creating and posting videos on your social channels does not necessarily mean your campaign will yield the results you want. Entrepreneur offers six tips for seeing your campaign skyrocket to success.
No Shares? Don’t Despair.
New data from content marketing agency Fractl shows that even the most visited websites and channels do not receive a high level of social shares after their campaigns have been posted. The data shows a clear disconnect between building high-quality links and the often unpredictable aftermath of social traction. What does this mean for your company? For one thing, it’s crucial to have a robust promotion strategy in place to tackle these two equally important elements. See PR Daily for more insight on sharing as well as other valuable marketing tricks.